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MakeSales
MakeSales community, verified expert
October 7, 2026
Ilya looks at business through numbers: he finds where money leaks and connects marketing and sales into one system. MakeSales has verified and recommends him.
Chief Commercial Officer (CCO) / Chief Marketing Officer (CMO)
5.0· 1 reviewI am a Chief Commercial Officer (CCO) for mid-sized businesses. I find where money leaks and increase profit through the business model, product, marketing and sales. My work is built around the profit formula, a system of 20+ metrics that drive the profit of any business.
Hi! I'm Ilya Aleksashin.
I am a Chief Commercial Officer (CCO) for mid-sized businesses. I find where money leaks and increase profit through the business model, product, marketing and sales.
I'm especially useful to owners of businesses with a turnover of $2M+ a year who have hit a ceiling, are tired of chaos, or simply want more profit but don't know how.
My work is built around the profit formula, a system of 20+ metrics that drive the profit of any business.
How exactly I make money for a business
I build dashboards and reports and a plan to reach the target profit.
I analyse the P&L and cut costs without losses.
I run research and package the product, prices and promotions.
I hire and manage the team and contractors.
I bring qualified leads and raise brand awareness.
I integrate CRM and increase sales conversion.
Why you can trust me Managed ~$430K of budget across 110 projects in 4.5 years. Brought clients $1.7M in revenue in 2026. Launched 3 businesses of my own.
Some results
CAC down 12x, $490 → $40 (Optimumdoors)
EBITDA up 59% in a quarter (Optimumdoors)
Leads up 5x, 232 → 1,084 a month (Optimumdoors)
Lead qualification 29.7% → 39.1% (Optimumdoors)
Sales conversion up 13x, 1.14% → 15.02% (Optimumdoors)
Cost per lead down 60%, $2.61 → $1.04 (DM Slidings)
Leads 1,198 → 3,152 a month, bookings 421 → 1,044 a month (Lalaser Land)
CAC 2x better than planned, ROAS 133% → 238% (Annterra)
741 B2B leads at $10.48, ROAS 4.6x: $35,520 revenue on a $7,762 budget (Insidroom)
84 qualified B2B leads at $47, lead qualification 68% (LegalAct)
Website CR up 167x: 0.02% → 3.35% (Oblaka Play)
How I can help
- Consultation. In 1.5 hours on Zoom I'll work through your question on profit, sales or advertising and give you all the materials and the recording.
- I join projects as an outsourced head of department. I take on only a few projects at a time, so I rarely look for new ones.
Marketing strategy
Marketing & strategy
Building a sales team
Sales
Marketing analytics
CRM, analytics & AI
5.0
1 review
MakeSales
MakeSales community, verified expert
October 7, 2026
Ilya looks at business through numbers: he finds where money leaks and connects marketing and sales into one system. MakeSales has verified and recommends him.
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